Brands are spending an increasing amount of time and money on working with external ‘influencers’, but many neglect the fact they have an army of advocates already in the business willing to spread the company gospel.
Synergy Creative will look at how companies can bring their marketing and HR teams closer together, harnessing the influence and reach of their employee networks to authenticate your corporate brand messages, whilst building an industry-leading employer brand.
The session will look at;
- Why your internal influencers matter
- How to identify, approach and equip them
- Bringing your marketing, communications and HR teams together
- The impact your new influencer can have on both your brand and your bottom line
Presented by Asha Constanza – Account Manager – Synergy Creative
Asha helps organisations get their people talking. With over a decade of experience working in-house with brands such as Clarks, New Look and ASOS, Asha’s now at Synergy Creative helping clients like clients RBS, Vodafone, Hitachi and Arval, Europe’s leading car leasing firm, to transform how employees collaborate and engage through new technology.