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SMW Bristol: The Narrative Gap

June 13 @ 4:00 pm - 5:30 pm

- £15

SMW Bristol: The Narrative Gap – narrow the distance between the story you want to tell and version your audience hears.

Hot off the heels of the sell-out Social Media Week 2018 session ‘Content Shock’, True Digital are back for Social Media Week 2019 with a powerful presentation on how brands can bridge ‘The Narrative Gap’ followed by a panel discussion.

The Narrative Gap is the distance between the story businesses want to tell and the story that is heard, or simply not heard at all by its customers.

Success in social media is yours if you truly know who you are and what makes your audience tick and you can marry these two things together in perfect harmony.

In this session, an expert team from True will help you close the narrative gap, sharing:

  • Practical techniques to define what your brand stands for
  • Quick and easy ways to gain meaningful audience insight
  • A social strategy playbook to help you cut through the noise

The presentation will be followed by a panel reaction and open discussion with marketing leaders from major brands based in Bristol including:

Kate Strange , Director of Brand and Marketing, Sustrans

Samantha Nicol, Head of Innovation and Marketing, Bristol Energy

Lizzie Taylor, Head of Marketing, The Mall at Cribbs Causeway

You’ll come away with tried, tested and trusted skills to put into action right away. And you’ll gain insight to experiences from brands from a range of different sectors. Don’t miss it.

About True Digital

True is an independent digital marketing agency. We help people profit from the limitless possibilities of digital by creating brand-building experiences and results driven marketing.

Details

Date:
June 13
Time:
4:00 pm - 5:30 pm
Cost:
£15
Event Categories:
, ,

Organiser

SMW Bristol
Email:
info@smwbristol.co.uk

Venue

Engine Shed, Bristol
Station Approach
Bristol, BS1 6QH United Kingdom
+ Google Map
Website:
http://www.engine-shed.co.uk/

Details

Date:
June 13
Time:
4:00 pm - 5:30 pm
Cost:
£15
Event Categories:
, ,

Organiser

SMW Bristol
Email:
info@smwbristol.co.uk

Venue

Engine Shed, Bristol
Station Approach
Bristol, BS1 6QH United Kingdom
+ Google Map
Website:
http://www.engine-shed.co.uk/