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February 2018

Opening Plenary: Sold on Bristol?

February 26 @ 8:00 am - 9:30 am
TLT LLP, 1 Redcliff Street
Bristol, BS1 6TP United Kingdom
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In 2018 it’s recognised that the creative and digital sector in and around Bristol has many world class elements. It’s the second-largest centre for the creative industries in the UK, after London, and the most profitable per head.

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Launch of LinkedIn Local Bristol – SOLD OUT

February 26 @ 8:30 am - 10:30 am
The Lido, Oakfield Place, Clifton
Bristol, BS8 2BJ United Kingdom
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£14.65

Welcome to the first Bristol LinkedIn Local which is being launched on the first day of Bristol Social Media Week. LinkedIn Local is an idea that started in Australia and has caught peoples' imaginations.

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Social Media and Professional Services Firms. Why are They the Last to Join the Party?

February 26 @ 11:30 am - 1:00 pm
Engine Shed, Bristol, Station Approach
Bristol, BS1 6QH United Kingdom
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£15
Ambitious PR presents social media networks the grey area at Social Media Week, Bristol

Why are accountancy, legal and other professional consultancy firms still so cautious when it comes to using social media? This invite only roundtable will provide senior professionals with the chance to share experiences with industry peers, discuss any barriers & concerns and explore the possibilities.

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NEW! Analysing Social Media Imagery at Scale – An IKEA Case Study

February 26 @ 1:15 pm - 2:15 pm
Engine Shed, Bristol, Station Approach
Bristol, BS1 6QH United Kingdom
£15

The explosion of image sharing on social media provides brands with new ways to explore their relationships with the world.
Understanding the millions of images posted each day allows brands unparalleled insight into what they mean to their audiences and how they impact customers lives by considering their attitudes, passions, motivations and behaviours.

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Starting a Business? Get Expert FREE Guidance from Origin Startup – EXTRA DAY ADDED

February 26 @ 2:00 pm - March 2 @ 4:00 pm
Origin Workspace, 40 Berkeley Square
Bristol, BS8 1HU United Kingdom
Free

Want to stress test your thoughts and get some expert insight? Come and confidentially pitch to us ! During Social Media Week we’ll be making an Origin Startup adviser available to future entrepreneurs.

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Finding the Influencers within your Business – Empowering your People to Authenticate your Brand – SOLD OUT

February 26 @ 2:30 pm - 3:30 pm
Engine Shed, Bristol, Station Approach
Bristol, BS1 6QH United Kingdom
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£15
Synergy session at Social Media Week Bristol

Brands are spending an increasing amount of time and money on working with external ‘influencers’, but many neglect the fact they have an army of advocates already in the business willing to spread the company gospel.

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Fifty Ways To Build Your Instagram Community – 2018 Edition – SOLD OUT

February 26 @ 4:15 pm - 5:30 pm
Engine Shed, Bristol, Station Approach
Bristol, BS1 6QH United Kingdom
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£15

Instagram changes so rapidly… from the introduction of Stories and Instagram Live to algorithm stress and ‘shadowbanning’, it likes to keep us on our toes. If you’re still sticking to the same Instagram rules, filters & techniques you were using in 2016, you can expect your follower count & engagement rate to be stuck in the past too!

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Humanising Your Social Media Marketing In An Automated World

February 26 @ 5:30 pm - 7:30 pm
Engine Shed, Bristol, Station Approach
Bristol, BS1 6QH United Kingdom
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£20
Noisy Little Monkey and Social Media Week event listing

Marketing automation tools are an increasingly vital part of the mix for any marketing manager; they boost efficiency, save you precious time and help spread your brand message to all your loyal followers. But they come with pitfalls.

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How to Start a Blog to Promote your Business – EXTRA TICKETS ADDED

February 26 @ 6:00 pm - 8:00 pm
The Square Club, 15 Berkeley Square
Bristol, BS8 1HB United Kingdom
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£19.76
Heather Cowper, presents Social Media Week session, how to start a blog

Presented by Heather Cowper. Heather Cowper is a leading UK travel blogger at Heatheronhertravels.com bringing 10 year of experience of what works in the fast changing world of blogging and social media.

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New! Workout + Network with Origin Workspace

February 27 @ 7:30 am - 9:30 am
Origin Workspace, 40 Berkeley Square
Bristol, BS8 1HU United Kingdom
Free

Meet at 7.30am outside Origin Workspace at 40 Berkeley Square and get the day off to a great start with a run around the harbour (jogging and walking options available).
We’ll be back for an 8.30am breakfast and a short and snappy (ten minute) presentation. In support of our sponsorship of Social Media Week Bristol 2018 (26 February - 2 March 2018), the presentation will focus on using LinkedIn effectively and ten top tips for you to take away!

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Social Data – Measuring the Immeasurable? – SOLD OUT

February 27 @ 10:00 am - 11:30 am
Engine Shed, Bristol, Station Approach
Bristol, BS1 6QH United Kingdom
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£20

Social media influences almost every aspect of our lives. Consumers and organisations use it in many ways on a regular basis. With over 70% of online adults now using social media and more than 2 billion active accounts, a huge amount of social media data is being generated...

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LinkedIn 121 Clinic – SOLD OUT

February 27 @ 10:00 am - 12:00 pm
Engine Shed, Bristol, Station Approach
Bristol, BS1 6QH United Kingdom
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£15
LinkedIn 121 Clinic with Greg Cooper

This is an opportunity to book a 1 to 1 session with internationally recognised LinkedIn and Business Development Coach, Greg Cooper.

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Why Collaboration Is Essential For Social Media Success in Tourism

February 27 @ 11:30 am - 1:30 pm
Everyman Cinema Bristol, Whiteladies Road
Bristol, BS8 2NH United Kingdom
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£20

In this session hosted by the team from VisitBristol, they will open up insights on their social media and content strategy.

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NEW! Measuring Not Counting – Finding the Bottom Line in Social

February 27 @ 12:00 pm - 1:00 pm
Engine Shed, Bristol, Station Approach
Bristol, BS1 6QH United Kingdom
£20

Social is under fire. #IPASocialWorks can help you fight back. Social’s use in marketing communications, customer insight, customer experience and relationship management is entrenched. But the commercial value it really delivers is not.

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New! Growing your International Audiences – a Social Media Sweet Spot

February 27 @ 2:00 pm - 3:30 pm
Bakesmiths, 65 Whiteladies Road
Bristol, BS8 2LY United Kingdom
£15

Social Media presents the most cost effective, targeted and compelling way to communicate with and convert international audiences and from a myriad of travel and tourism projects targeting North American, Australian and European audiences, we’ll give you insights on how to go about broadcasting your business to different countries, and converting them to customers.

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Social Media Week Bristol – Influencer Summit

February 27 @ 2:15 pm - 5:30 pm
Everyman Cinema Bristol, Whiteladies Road
Bristol, BS8 2NH United Kingdom
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£25

Welcome to an afternoon dedicated to all things 'influencer' with 'Digital influencer or celebrity ambassador?' Presented by PRCA. And ‘It’ll never happen to me’: Are we all too exposed to a social media attack?
Presented by Fat Media

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Is Organic Social Reach Dead?- Part of Business West Wednesday

February 28 @ 9:30 am - 2:00 pm
Everyman Cinema Bristol, Whiteladies Road
Bristol, BS8 2NH United Kingdom
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£10

Climb Online will reveal how to make the most of today's 'pay to play' environment and easily attract new customers (all over the world).

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Google Digital Garage – Part of Business West Wednesday

February 28 @ 2:00 pm - 4:00 pm
Everyman Cinema Bristol, Whiteladies Road
Bristol, BS8 2NH United Kingdom
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FREE

In these two sessions for small businesses or aspiring social media marketers; you will learn about creating a social media strategy based on your business goals and how to create compelling content and develop a tone of voice that’s right for your business.

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Why Voice Search will Dominate by 2020 – Part of Business West Wednesday – SOLD OUT

February 28 @ 2:15 pm - 3:15 pm
Bakesmiths, 65 Whiteladies Road
Bristol, BS8 2LY United Kingdom
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£10

Mobile used to be the goldrush platform – have a presence there, and your customers will find you. Increasingly, customers are turning to quicker, more efficient ways to engage with brands and businesses, and apps just aren’t cutting it any more.

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I Chat, you Chat, WeChat: China’s One-Billion-User Super App! – Part of Business West Wednesday

February 28 @ 2:30 pm - 4:00 pm
River Cottage, St Johns Court, Whiteladies Road
Bristol, BS8 2QY United Kingdom
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£10

Calculating ROI on social media spend is a headache. Yet advances in the ability to directly link social content with eCommerce are making this easier and easier. Nowhere is this more true than in the world’s largest online retail market, China.

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The Secrets of Social Selling – Part of Business West Wednesday – EXTRA TICKETS ADDED

February 28 @ 2:30 pm - 4:00 pm
Rosa Tapas and Bar, 85 Whiteladies Road
Bristol, BS8 2NT United Kingdom
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£10

Learn the secrets behind social selling. The online world continues to grow everyday and social media is now at the forefront of everything we do. But how can we adapt traditional sales techniques to the modern world?

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Find Your Customers with Facebook – Part of Business West Wednesday – SOLD OUT

February 28 @ 3:30 pm - 4:30 pm
Bakesmiths, 65 Whiteladies Road
Bristol, BS8 2LY United Kingdom
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£10

With Facebook recently announcing there will be less News Feed space for public content, videos and posts, Business Owners Worldwide have started to question the value of social media for increasing stakeholder engagement?

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The Rules of Engagement Showcase: Social Media Week Special – SOLD OUT

February 28 @ 6:00 pm - 8:00 pm
Prophecy Unlimited, 1 Glass Wharf, Avon Street
Bristol, BS2 0EL United Kingdom
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£10.18

Are you looking for your first digital role, or to build on your existing skills? Luckily we have speakers to suit all abilities.

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March 2018

How PR Professionals Can Work Effectively With Digital Editors & Newsrooms

March 1 @ 8:15 am - 9:30 am
Engine Shed, Bristol, Station Approach
Bristol, BS1 6QH United Kingdom
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£20

How do digital newsrooms work? The media landscape has changed. In this seminar we will look at the role of the digital editor and digital newsroom.

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Grow Your Business Overseas Through Social & Digital Communication: Book a FREE 121 with an International Trade Advisor

March 1 @ 9:00 am - March 2 @ 4:00 pm
Engine Shed, Bristol, Station Approach
Bristol, BS1 6QH United Kingdom
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FREE

Got a great business? Want to expand overseas but not sure how? Book a chat with an International Trade Advisor and learn how you could get started today!

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Enterprise Nation – Small Business Social Media Summit

March 1 @ 9:30 am - 12:30 pm
Everyman Cinema Bristol, Whiteladies Road
Bristol, BS8 2NH United Kingdom
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£19.76
Social Media For Small Businesses, Social Media Week Bristol

Join fast growing national small business network Enterprise Nation for three hours of expert insight in to how start-ups, entrepreneurs and small business owners can make the most of social media.

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APG West presents Social Media Grows Up

March 1 @ 1:00 pm - 3:00 pm
Everyman Cinema Bristol, Whiteladies Road
Bristol, BS8 2NH United Kingdom
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£25
Social Media Grows Up, SMW Bristol

It started out as a place to keep up with friends and share what we were doing. Now it holds the power to elect presidents. Social media is growing up, and maybe these are its teenage years. Facebook is 18 years old. Twitter nearly 12. And like any adolescent, social is experiencing a period of change.

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Exploring the Commercial Value of Authenticity

March 1 @ 3:30 pm - 4:30 pm
Engine Shed, Bristol, Station Approach
Bristol, BS1 6QH United Kingdom
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£15
E3 talk at Social Media Week 2018, Bristol

E3 Creative Directors Jack Ashdown and Nick Horne will be discussing the value of an authentic voice for brands. They will share key insights into the positive impacts for brands who have learned to ‘act like human beings’ to win trust and empathy with consumers.

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Cut Through Content Shock – SOLD OUT

March 1 @ 4:30 pm - 6:00 pm
Engine Shed, Bristol, Station Approach
Bristol, BS1 6QH United Kingdom
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£15
Social Media Week, True Digital getting more value from social

In this session, experts from digital marketing agency True will help you step off the ‘stuff-generating’ treadmill and see how a more strategic, creative approach to your social activity can bring you better results.

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NEW! The Official Social Media Week Bristol Social

March 1 @ 6:00 pm - 9:00 pm
1532 Performing Arts Centre, Elton Road
Bristol, BS8 1SJ United Kingdom
£25

Kindly supported by Bristol Media, this event will celebrate an incredible week of learning, upskilling, collaborating and raising the national and international profile of our city and our sector.

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Beyond Sponsored Posts: Brand and Performance Advertising on Facebook

March 2 @ 8:30 am - 10:00 am
Engine Shed, Bristol, Station Approach
Bristol, BS1 6QH United Kingdom
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£15
Search Star at Social Media Week Bristol

In an age when the amount of content data out there is increasing exponentially, simply creating more online content is no longer an effective brand building strategy.

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Social Media Networks. The Grey Area – INVITE ONLY

March 2 @ 11:00 am - 12:30 pm
Engine Shed, Bristol, Station Approach
Bristol, BS1 6QH United Kingdom
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Ambitious PR presents social media networks the grey area at Social Media Week, Bristol

Facebook, Twitter, Instagram and many of the most popular social media networks are now used widely by the 50+, even if they weren’t the younger, early adopters. But what about a social network designed specifically to appeal to silver surfers?

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Are You An Integrated Social Media Marketer? Five Ways To Be Certain

March 2 @ 12:45 pm - 1:45 pm
Engine Shed, Bristol, Station Approach
Bristol, BS1 6QH United Kingdom
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£15

How do you avoid leaving sales on the table by leveraging the power of an integrated digital plan that plays off the strengths of each channel. Noble Studios will lead a talk about how to win in the new competitive social landscape.

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Social Media for B2B Audiences

March 2 @ 2:00 pm - 3:30 pm
Engine Shed, Bristol, Station Approach
Bristol, BS1 6QH United Kingdom
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£20
Luan Wise, Social Media Week, Bristol 2018 session, B2B Social Media

Social media is an effective marketing channel for business, supporting awareness, lead generation, customer service, and recruitment objectives to name a few. But, businesses can only truly benefit from social media, if they have a plan and the know-how to implement that plan.

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How is Social Media Changing Perceptions and Conversations around Mental Health?

March 2 @ 4:00 pm - 5:00 pm
Engine Shed, Bristol, Station Approach
Bristol, BS1 6QH United Kingdom
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£11.75

Join this lively panel discussion to explore how social media is changing perceptions and conversations around mental health.

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