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June 2019

SMW Bristol: LinkedIn Local with Greg Cooper

June 10 @ 8:30 am - 10:30 am
Origin Workspace, 40 Berkeley Square
Bristol, BS8 1HU United Kingdom
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£11.95

The Bristol LinkedIn Local was launched during Social Media Week in February 2018 and has quickly established to be a friendly, relaxed event where business professionals can meet and get to know other professionals without the pitch. We were pleased to be asked to be the opening event for 2019 and help kick Social Media Week Bristol off! LinkedIn Locals were born in New Zealand when Anna McAfee put out a post inviting her LinkedIn connections to meet up in real…

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[SOLD OUT] – SMW Bristol: Social Media Trends 2020

June 10 @ 10:00 am - 11:30 am
Everyman Cinema Bristol, Whiteladies Road
Bristol, BS8 2NH United Kingdom
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£25

There’s no end of innovation in how brands are able to use social media to get their message out. Navigating the digital landscape is hard enough, but what's next and where should you place your time and effort to stay ahead? Drew Benvie, Founder at Battenhall, will explore what he predicts are the next trends in social media – and what they mean for consumers, businesses and brands. This event will cover: Future social network innovations How to set up…

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SMW Bristol: VIDEO – Social Media and the Revolution, with Seth Godin

June 10 @ 12:30 pm - 2:00 pm
Everyman Cinema Bristol, Whiteladies Road
Bristol, BS8 2NH United Kingdom
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£10

VIDEO EVENT hosted by AMBITIOUS, organisers of Social Media Week. Evie Jankauskyte, Senior PR Consultant at AMBITIOUS PR will introduce this video event having recently returned from Social Media Week NYC. Seth's talk on Social Media and the Revolution was recorded on May 2 at the Sheraton New York Times Square Hotel. We are delighted to be able to share it with our attendees at Social Media Week Bristol. Social Media and the Revolution, with Seth Godin Social media is a symptom,…

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[SOLD OUT] – SMW Bristol: How can you build your international B2B brand using social media?

June 10 @ 1:30 pm - 2:30 pm
Foot Anstey LLP, 2 Glass Wharf
Bristol, BS2 0FR United Kingdom
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£10

Social Media has infiltrated every aspect of our lives and has brought with it the good the bad and the ugly. It has put consumers in direct conversation with brands but what of businesses that operate within the B2B arena. As marketplaces like Amazon start to operate in this arena, businesses who sell to other businesses all over the world could well find themselves in a race to the bottom unless they can truly harness social channels to build their…

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SMW Bristol: Top things you need to know before working with influencers

June 10 @ 3:00 pm - 5:00 pm
Everyman Cinema Bristol, Whiteladies Road
Bristol, BS8 2NH United Kingdom
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£20

Rich Keith, Managing Director at Fourth Floor Creative will be revealing what they’ve learned working with clients such as Activision-Blizzard, Channel 4, Square-Enix and Google. Mark Turpin, CEO of YouTube and Twitch network ‘The Yogscast’ will discuss the best ways to work with creators and specialist law firm ‘Purewell & Partners’ will outline the legal and regulatory framework for working with influencers. They will also be joined by Tubular Labs, who will explain who watches what and why, and you’ll hear…

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SMW Bristol: International Digital Marketing Pow-wow 121 Sessions

June 10 @ 3:30 pm - June 11 @ 12:00 pm
Engine Shed, Bristol, Station Approach
Bristol, BS1 6QH United Kingdom
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Free

Revitalise or launch your international digital marketing strategy with a private consultation with our digital experts. Ask Business West's friendly advisers Nigel and Charlie anything you’d like to know in an informal 20 minute chat. They can help with anything from social media advertising to internationalising your website, and help you get your brand out to worldwide audiences. They are up to date with market trends and industry tactics and how to use the most effective digital tools to attract…

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[SOLD OUT] – SMW Bristol: Social Media Career Workshop

June 10 @ 4:00 pm - 5:30 pm
Access Creative College, All Saints' St
Bristol, BS1 2LZ United Kingdom
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£5

ADLIB’s Social Media Career Workshop. We are offering a one hour workshop for up to 15 participants, to make it as 'hands-on' as possible. Who the workshop is for: The workshop is crafted for 'entry-level', young people wanting to work in social media as well as people who want to transfer skills, considering this as a career path. What the workshop will be about and include: Within this sector specific workshop, our team of specialist Recruitment Consultants will be giving advice on…

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SMW Bristol: Celebrating creativity in social media – working with consumers to co-create a brand story

June 10 @ 5:30 pm - 6:30 pm
Engine Shed, Bristol, Station Approach
Bristol, BS1 6QH United Kingdom
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£20

You are invited to join the DMA for a whistle-stop tour of social media creative inspiration, with a focus on brands that galvanise their audience to co-create authentic content. See the campaigns that have bagged the awards, the gems that slipped under the radar and the reason creative social media cuts through. Hear from the brands that co-create and the DMA Social Council view on how to approach creative content in social channels. We will bring brand reps, agency-thinkers and…

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[SOLD OUT] – SMW Bristol: LinkedIn Business Development Surgery

June 11 - June 13
Engine Shed, Bristol, Station Approach
Bristol, BS1 6QH United Kingdom
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Multiple Events

This is an opportunity to book a 1 to 1 session with internationally recognised LinkedIn and Business Development Coach, Greg Cooper. LinkedIn is the online venue of choice for businesses. In Bristol alone, there are 320,000 members. If you sell to business professionals then LinkedIn is unquestionably the most effective tool to find, connect and engage with that audience. In this session you choose which aspect of LinkedIn to focus on, including: How to improve your profile and attract more enquiries How…

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[SOLD OUT ] – The Big Social Breakfast at Home – bringing outside social strategies in

June 11 @ 8:00 am - 10:00 am
Home Design Agency, 7 Unicorn Business Park
Bristol, BS4 4EX United Kingdom
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£15

Take Home, the UK’s leading employee experience and internal communications agency, and add Martin Fitzpatrick - a senior leader in B&Q’s Colleague Communications team, and you get an insightful talk on why social channels in internal comms are so important. Employee engagement and employee experience at work are hot topics right now and it’s proving crucial for brands to have an authentic, open culture - one that communicates with its employees on many levels… but how can this be done…

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[SOLD OUT] – SMW Bristol: Why social media matters to the B2B customer journey

June 11 @ 10:00 am - 11:30 am
Origin Workspace, 40 Berkeley Square
Bristol, BS8 1HU United Kingdom
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£20

Social media can help to move potential customers through their journey to doing business with you; all the way from first impression to actively advocating your products and services. To be successful, it’s important to understand your customers and their journey to purchase. It’s also important to ensure that you focus marketing efforts on each stage of that journey. Embracing the theme of Social Media Week 2019, Luan will share the role of using stories to reach and influence your audiences. During…

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[SOLD OUT] – SMW Bristol: Marketing to the Perennials – social media and the 50+ consumer

June 11 @ 1:00 pm - 2:30 pm
Origin Workspace, 40 Berkeley Square
Bristol, BS8 1HU United Kingdom
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£20

The 50+ demographic is the fastest growing group on social media and have the highest levels of disposable income in the UK. Like the perennials in your garden, they grow stronger each year but are perhaps the age group we take for granted in our marketing. In this presentation and panel discussion, we look at how the 50+ demographic are using social media and how we can use it most effectively to reach them as consumers. Panel speakers: Steven Manser…

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LAST TICKETS – SMW Bristol: Social Selling 101

June 11 @ 3:00 pm - 4:00 pm
Engine Shed, Bristol, Station Approach
Bristol, BS1 6QH United Kingdom
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£20

The first thing to note about social selling, is that it isn’t really about selling at all! It’s about establishing a brand, focusing on the right prospects, engaging with content and building relationships. In this back-to-basics session Luan Wise will be sharing top tips for leveraging your social networks for business development. During this session you will hear: What is social selling Social selling approaches by platform (LinkedIn, Twitter, Facebook and Instagram) How to engage your colleagues with social media…

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SMW Bristol: How to promote food and drink via social media – the winning recipe

June 11 @ 4:00 pm - 5:30 pm
SS Great Britain, Great Western Dockyard
Bristol, BS1 6TY United Kingdom
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£20

Social media continues to be a major influence on attracting visitors to a destination. Yet with the variety of social media platforms around the world, changing algorithms, and non-stop parade of food images, it is increasingly difficult to capture the food lover’s eye. Social media, and how consumers are using it, is changing. In this session, you'll hear from Shonette Laffy, who oversees the social media strategy for Visit Bristol. She'll share her secrets about how the social media game…

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SMW Bristol: The mental health pros and cons of working in social media

June 11 @ 4:00 pm - 5:00 pm
Access Creative College, All Saints' St
Bristol, BS1 2LZ United Kingdom
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£5

It has been well documented that, as consumers and users, social media has an impact on our mental health and wellbeing. But what about those who work in the field every day? Working in social media is an ever-expanding and changing discipline and as a relatively new career path, it can be a challenging beast to grapple with. Creating content, mobilising communities and receiving instant and very public feedback can be extremely creative and fulfilling – but when it goes…

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SMW Bristol: Bournemouth University Drinks Reception

June 11 @ 5:30 pm - 7:30 pm
The Florist, 69 Park Street
Bristol, BS1 5PB United Kingdom
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Free

Bournemouth University (BU) is proud to be an official partner of Bristol Social Media Week and we are hosting a networking drinks reception, bringing together social media week attendees and a range of BU alumni now living in Bristol and working in the digital sector. It’s also a great opportunity to find out about some of the latest research into our digital and technological future as BU’s award-winning communications team discuss their recent #digitechfutures campaign, which explores everything from visual…

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SMW Bristol: Travel Massive

June 11 @ 6:00 pm - 8:00 pm
SS Great Britain, Great Western Dockyard
Bristol, BS1 6TY United Kingdom
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£5

Our Travel Massive Bristol networking and social event will be on Tuesday 11 June 2019 at Brunel's SS Great Britain, and this is also a special event as part of Social Media Week Bristol. We warmly welcome travel and hospitality businesses, hotels, visitor attractions, travel start-ups, travel agents, writers, bloggers, PRs and anyone who works in travel to network and mingle over a drink at our event. The event will run from 6pm to 8pm and SS Great Britain will…

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SMW Bristol: Harnessing the Power of Play

June 12 @ 11:00 am - 12:30 pm
Engine Shed, Bristol, Station Approach
Bristol, BS1 6QH United Kingdom
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£15

With so much digital noise out there, how can brands deliver experiences that capture their customers’ attention? Use of play to power learning is a tried-and-tested technique, because participation in games helps us to build stronger memories. With recent research showing how much influence memory-building can have on brand choice, campaigns that encourage play should be a key tactic in every marketer’s toolkit. Alexei Lee, Head of Comms at Fat Media and Dr Panagiotis Petridis, Senior Lecturer in Gamification at…

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[SOLD OUT] – SMW Bristol: Sketchnoting for Social – not just for the artists!

June 12 @ 1:00 pm - 2:00 pm
Origin Workspace, 40 Berkeley Square
Bristol, BS8 1HU United Kingdom
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£15

Do you want to enhance your social content, learn more effectively, create raw authenticity and engage your audience? This introduction to sketchnoting workshop will give you the foundations to build on a new skill. A skill which can enhance social in all its worth, whether that’s social media or just helping you connect with your audience in a deeper way. It provides a niche avenue to improve and add to your content streams enabling you to create a different type…

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LAST TICKETS – SMW Bristol: Instagram Stories are changing the newsfeed – How Social is becoming a Story

June 12 @ 1:00 pm - 2:00 pm
Engine Shed, Bristol, Station Approach
Bristol, BS1 6QH United Kingdom
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£20

The IPA presents member agency, Social Life, who will look at the paradigm shift toward Stories and away from feeds in social. They will demonstrate some of the ways in which the agency has taken advantage of and contributed to this change in behaviour with some of the best Instagram Stories of the past two years. The Institute of Practitioners in Advertising (IPA)  UK advertising agencies are fast-paced, dynamic and produce advertising, media and marketing that is the envy of the world. That’s why…

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SMW Bristol: Inclusive marketing – Show your diversity values in your campaigns

June 12 @ 2:15 pm - 3:15 pm
Engine Shed, Bristol, Station Approach
Bristol, BS1 6QH United Kingdom
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£15

People want to see themselves reflected in media so being aware of the diversity within your target audience is important. Simply adding diverse ‘token’ content designed to sell more products can be seen as inauthentic. Brands today are being held accountable for their actions more so than ever before. Examples include Pepsi’s 2017 Kendall Jenner ad or the H&M 'monkey' hoodie. In this talk, we will cover how marketers can be part of the movement for inclusive marketing using social…

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[SOLD OUT] – SMW Bristol: It’s A Long Way To The Top If You Wanna Stop The Scroll

June 12 @ 4:00 pm - 5:00 pm
Origin Workspace, 40 Berkeley Square
Bristol, BS8 1HU United Kingdom
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£15

Cutting through the noise on social media in today’s busy world is no easy business, especially if you’re a marketing manager trying to increase engagement for an uninspiring brand or product. When you’re competing for attention against the likes of super brands like Nike or Spotify, how do you create content that is worthy of someone’s time and attention? In this talk, Gertie Goddard, Senior Digital Marketing Executive at Noisy Little Monkey will give you some practical advice on how to capture…

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[SOLD OUT] – SMW Bristol: Rules of Engagement – SMW Special

June 12 @ 6:00 pm - 8:00 pm
Prophecy Unlimited, 1 Glass Wharf
Bristol, BS2 0ZX United Kingdom
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£8.06

Bristol is full of brilliant storytellers, and we’re here to showcase some of the best for you in this series of talks and a panel discussion. First up, Ben Roberts will talk to us about building your business around a common thread, making sure that all of your content and communications is in line with your goals and values. We’ll then have Meg Pope from Duchess Media sharing her experience of telling the stories of some of Bristol’s best independent…

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[SOLD OUT] – SMW Bristol x Glug: Social Media Gets Creative

June 12 @ 6:00 pm - 9:30 pm
The Square Club, 15 Berkeley Square
Bristol, BS8 1HB United Kingdom
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£8.06

Join us for a super laid-back evening of inspiration, knowledge-bombs and bloody good social media content as we explore why getting creative online is so, so, SO important – and how you can do it. Expect to fill your mind with all sorts of useful stuff from our speakers and panellists, including: - How to absolutely nail a social media content strategy - Top tips for creating thumb-stoppingly good video, imagery and copy - What to do when you run…

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LAST TICKETS – SMW Bristol: The changing landscape of news rooms and how to tell your brand’s story in the press

June 13 @ 8:00 am - 10:00 am
Engine Shed, Bristol, Station Approach
Bristol, BS1 6QH United Kingdom
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£20

Like many industries, the media landscape is going through a digital transformation which is changing the way news rooms operate. In this seminar we will share insight into the day-to-day working environments of digital editors and journalists to help brands and individuals tailor their pitches to get coverage across digital platforms and social media channels. To facilitate discussion, we will also hold a panel with industry leaders to find out best practises for running digital PR campaigns and how they…

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[SOLD OUT] – SMW Bristol: When social media back fires – a crisis management masterclass

June 13 @ 8:30 am - 10:30 am
Foot Anstey LLP, 2 Glass Wharf
Bristol, BS2 0FR United Kingdom
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£20

We all love social media but the reality is sometimes un-thought out posts can backfire. By being prepared you can act quickly to minimise business impact, avoid regulatory sanctions and reputational harm and with clever management can turn a crisis into an opportunity. This event is aimed at senior decision makers and content creators looking to protect the brands they work with. This practical session is bought to you by Foot Anstey and Wild West Communications - with both legal and PR specialists,…

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SMW Bristol: Small Business Social Media Summit

June 13 @ 10:00 am - 1:00 pm
Everyman Cinema Bristol, Whiteladies Road
Bristol, BS8 2NH United Kingdom
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£20

The Small Business Social Media Summit returns for a third year! Join fast growing national small business network Enterprise Nation for three hours of expert insight into how start-ups, entrepreneurs and small business owners can make the most of social media. Hosted by Bristol-based journalist and Enterprise Nation head of content Dan Martin and featuring top experts and entrepreneurs who have successfully used social platforms to make sales, you’ll leave with all you need for an effective social media strategy. 10am: Arrival…

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SMW Bristol: Social Ethics – long overdue or the end of social freedom?

June 13 @ 11:00 am - 12:30 pm
Origin Workspace, 40 Berkeley Square
Bristol, BS8 1HU United Kingdom
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£20

How can digital marketers and influencers get the best results from social platforms without compromising their success and their audience? Should an ethical code govern how social platforms are used? Are professionals and influencers acting responsibly? Chaired by ethics guru Claire Walker FPRCA, CEO, Firefly Communications, a panel of experts will debate the optimum ways to engage responsibly with influencers and audiences via social and what best practice could, or should, look like. Tim Arnoo, Founder, Fanbytes, and digital marketer Rax Lakhani CPRCA,…

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SMW Bristol: B2B social media is hard – so how can you make it work for you?

June 13 @ 12:30 pm - 1:30 pm
Engine Shed, Bristol, Station Approach
Bristol, BS1 6QH United Kingdom
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£15

In this panel session including speakers from a variety of sectors, ranging from financial and professional services to digital industries, international UX design agency, Nomensa will tackle the challenges that B2B social media brings as well as the opportunities. B2B social media is hard and our expert panel will be sharing their experiences and views on how to make the biggest impact in business. There will be a real focus on how you can marry social insights and paid opportunities…

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SMW Bristol: High-tech Tourism – Using 5G and AR to trial a new visitor experience at the Roman Baths

June 13 @ 1:00 pm - 2:00 pm
Foot Anstey LLP, 2 Glass Wharf
Bristol, BS2 0FR United Kingdom
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£15

The BBC R&D team, in partnership with the Roman Baths, and Aardman will showcase an app that aims to demonstrate how 5G networks might be able in the future to underpin high-value experiences, benefit the visitor economy and stimulate creative, high tech industries. The app allowed participants in the trial to view the history of the Roman Baths through a ‘Magic Window’ where users hold up their device to see a virtual view that aligns with their real world location…

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SMW Bristol: Storytelling in the digital age

June 13 @ 1:30 pm - 3:00 pm
Everyman Cinema Bristol, Whiteladies Road
Bristol, BS8 2NH United Kingdom
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£15

Susannah will explain how to tell your story in the digital age. What can companies learn from journalists when communicating on social media? What are the best video techniques to use to get your message across? She’ll explain why the profile of your audience matters, provide presentation tips for anyone in the spotlight and discuss best practice when recording on smart phones. Susannah Streeter is a broadcaster with two decades national and international experience in TV, radio and online. A former reporter for BBC…

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SMW Bristol: Activism in the social and digital age

June 13 @ 2:00 pm - 5:00 pm
Priory Road Lecture Theatre, Priory Road Lecture Theatre
Bristol, BS8 1TN United Kingdom
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£25

Join infamous Russian feminist activist punk band, Pussy Riot and thought leaders in an exploration of activism in the social and digital age.  Bristol is a city with a long reputation for driving social change. This half-day conference during Social Media Week provides the perfect global platform to explore how activism is evolving and transforming as a result of social and digital channels and opportunities. The conference will be hosted by Bess Hepworth (@bess_hepworth), human rights campaigner and Founder/Executive Director…

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SMW Bristol: The Narrative Gap

June 13 @ 4:00 pm - 5:30 pm
Engine Shed, Bristol, Station Approach
Bristol, BS1 6QH United Kingdom
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£15

SMW Bristol: The Narrative Gap – narrow the distance between the story you want to tell and version your audience hears. Hot off the heels of the sell-out Social Media Week 2018 session 'Content Shock', True Digital are back for Social Media Week 2019 with a powerful presentation on how brands can bridge 'The Narrative Gap' followed by a panel discussion. The Narrative Gap is the distance between the story businesses want to tell and the story that is heard,…

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SMW Bristol: Closing Party

June 13 @ 6:00 pm - 9:00 pm
Origin Workspace, 40 Berkeley Square
Bristol, BS8 1HU United Kingdom
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£12

Put the social into Social Media Week and join organisers, speakers, sponsors and partners at our closing party on Thursday 13 June from 6-9pm. Meet offline the people you’ve been following on the #SMWBristol hashtag. Hosted by our Social Media Week ambassadors, there will be a light-hearted informal panel drawing on their thoughts on what have been the highlights of the week, breakthrough trends and more. Hosted in the NEW members lounge at Origin Workspace, drinks and nibbles are included in…

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[SOLD OUT] – SMW Bristol: How to tell stories through video content with personality

June 14 @ 10:00 am - 11:30 am
Origin Workspace, 40 Berkeley Square
Bristol, BS8 1HU United Kingdom
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£15

In a world where decisions from customers are influenced by their digital aspirations how are individual companies to connect with their target audience and stand out? At Jones Millbank, we have always told stories and importantly we’ve always adapted stories to engage different people effectively. In our session we'll explore storytelling and how it came to be in the first place, we’ll look at how it’s evolved and what methods we can use from a video perspective to help create…

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SMW Bristol: Smart Content Creatively Delivered

June 14 @ 10:00 am - 11:00 am
Engine Shed, Bristol, Station Approach
Bristol, BS1 6QH United Kingdom
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£15

The business benefit of having a personalised content strategy is abundantly clear. In a recent Salesforce survey, 65% of customers said that targeted content influences their brand loyalty, and 52% said that they would switch away from brands that don’t tailor their communications. However, whilst many brands already recognise that harnessing the information and data they hold about their users and customers is both valuable and important, not all are managing to deliver successfully on their ambitions or to utilise…

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[SOLD OUT] – SMW Bristol: Reignite Your Instagram

June 14 @ 12:00 pm - 1:30 pm
Engine Shed, Bristol, Station Approach
Bristol, BS1 6QH United Kingdom
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£20

Instagram has continued to prove itself as a social juggernaut within the last year, with an increase to 1 billion monthly active users and more than 500 million of those using the platform every day. So how do you get your content seen among all the big influencers and bots? In this creative and strategic workshop, Instagram experts Jess Siggers and Keri Hudson will show you how to up your Instagram game. Latest stats show that Instagram Story-watching is set…

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SMW Bristol: I Like Big Bots And I Cannot Lie

June 14 @ 2:00 pm - 3:00 pm
Origin Workspace, 40 Berkeley Square
Bristol, BS8 1HU United Kingdom
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£15

The robots are coming and they're going to take all the creative jobs and enslave us by the late fall of 2021. Not really. In fact, there's growing evidence that the collaboration of minds and machines is unleashing a new golden era of creativity. In this talk, Norts, Co-founder of Tiny Giant will show how artificial intelligence (in all its many forms) can help you deliver social media experiences that will leave your competitors sobbing like a charabanc of schoolboys who've just lost…

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SMW Bristol: So you want to start a podcast? A beginners workshop to storytelling through sound

June 14 @ 3:00 pm - 4:00 pm
Engine Shed, Bristol, Station Approach
Bristol, BS1 6QH United Kingdom
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£15

Despite being around for 15 years, 2019 has been labelled ‘The Year of the Podcast’. It seems every woman, man, brand and inanimate object (yes really) has one. Why? Because audio has a unique ability to tell stories that move us, inspire us and touch our souls. In this session, Gareth Evans, founder of Bristol-based podcast agency EighteenSixty shares his knowledge, tips, tricks and advice to help you with the process of launching a podcast. Whether you’re a brand with fascinating…

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SMW Bristol: Maximising Social Media for SEO

June 14 @ 4:00 pm - 5:00 pm
Engine Shed, Bristol, Station Approach
Bristol, BS1 6QH United Kingdom
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£15

This session will take a look at the data-driven approach to how social media affects SEO. It will be full of useful takeaways and practical advice, which you will be able to implement immediately on your own website to enhance the effect your social media channels have on your SEO. We will show you examples and tools you can use to grow your organic traffic with the help of social media. Please Bring Your Laptop. About Accelerate Agency Accelerate Agency…

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